Do you usually get discouraged seeing those nice graphic rich landing pages when you’re probably doing your keyword research or something? You probably say to yourself, “how the hell am I going to make those nice looking pages? There is no way I can compete with these guys with an ugly looking landing page that I have because I can’t never make a landing page as good as that“.
Wait! How do those top affiliates do it? They make their own landing pages? Are they really good at doing eveything?
How the big affiliates do it!
I’m sure you heard of the term “outsourcing” but have ever thought of outsourcing? You think these affiliates actually make their own pages? You would be surprised to know that most top affiliates are NOT tech savvy. What do is, outsource almost all their work to other people who specialize in their own field. They hire designers, programmers, SEO specialists, content writers, etc…basically a whole team of specialists to put together their website. All they are left to do at the end is to do the keyword research and launch their campaign and that is exactly what affiliate marketer should only be doing and that is why they’re are on top. They spend more time doing the real stuff while most other affiliates are scrambling to put together a half-assed looking landing page, scrappy content, incomplete keyword list and the same time worried about how much money they are going to spend this time around on PPC?
This is not how you do PPC. This is a real business. You need to start treating this as a real business, if you haven’t already. You need to start thinking big….yea, just like that guy in the picture here
Elance: The Outsourcing Portal
So you wonder now, where can I find graphic designers and programmers to make me those nice looking landing pages for cheap. The place is called elance.com.
Elance is a site where you find professionals like graphics designers, programmers, content writers and so on looking for work and buyers looking to hire these processional to do their work. Basically, Elance will manage your project and payments with the service provider. The process is simple.
The process in a nutshell…
1. First, you create a project (it’s free) in there, which is quite simple as writing a post.
2. Once the project is posted, people will start bidding on your project.
3. You then choose a bidder and award the project to your chosen bidder/professional.
4. They start the work.
5. When they are done they present the work to you.
6. If you’re satisfied, then you pay them through escrow.
The whole process is easy, safe and secure.
How cheap is outsourcing at Elance?
You can find professionals who will make a good landing page for about $100 or so dollars. This price is nothing compare to the headaches you will be saving. Moreover, you can easily find web content writers for $10 an article. Basically, you can have a landing page done for less than $200 and that my friend is a bargain because you know you would make that back very quickly.
If you don’t like the sound of that or if even that is too expensive for you, then I can suggest another place where you can actually buy already built landing pages. It’s called lptemplates.com. Landing pages here are as cheap as $10. The only trouble is, they are generic and you may end up with the same landing page as the next guy (edit: A single landing page is only sold 10 times and then replaced by another fresh one, which is good). It’s a still a good place if you don’t like to go with a custom solution.
At the end, the success of your campaign boils down to how much time you spent at doing the real stuff, that is, keyword research, niche research and later on tweaking your keywords and campaign for maximum profits. Isn’t that what the affiliate should be doing in the first place rather then spending countless hours learning how to make graphics or trying to understand CSS, PHP and other crap.